As they say, a picture is worth a thousand words. The same way your business can tell your clients 100 things about your business through a single illustration printed on a paper or a banner on any other printable material or display. It could be a logo or a product you offer whatever it could be. What matters most is having the best Design and Print for all your artwork. I came to realize we speak a lot through designs and print work more than we use words. Come to think of an advert without graphics. How boring could it be? Come to think of a business name without a logo. It will be the most confusing thing ever. Graphics help us bring out the meaning of everything that you could talk about. It helps us identify ourselves amidst our competitors. For instance, ladies are attracted to colors and that’s why most beauty business has bright colors and many graphical representations. A woman would be attracted to such places that just a salon with a name only. No matter how good your services and products are, a good graphical representation will help you sell. It will determine the kind of clients you attract. Therefore should you be thinking of starting a business, think the graphics way? It will help you communicate with your potential clients louder than your radio advert would do.
We understand the need for well-designed marketing materials in business from logos, brochures, banners, promotional messages, among others. And WHATEVER YOU NEED – we can design and print it, it not always about the design, also the print quality matters. Imagine walking into a restaurant, grabbing the menu which is well designed but then you find that you cannot understand what is written inside the menu because the print is faint. It’s much disgusting. You could even walk out of the restaurant and never come back. I hope business people get it when I talk of clear Design and Print which feature the correct corporate colors. By the way, did you know that only corporate colors printed on a clear medium can send messages to your clients? This is the beauty of choosing a partner who will not only give you the best designs but will also go ahead and produce quality printed material with high color contrast.
What do we consider when designing and printing your work for business purpose?
First, we consider simplicity. Clients easily fall in love with simple designs which are relevant to your business for memorability. Look at big companies such as Facebook, Amazon e bay among others. They only use simple letters as their logos. Complex designs confuse clients and they might not even remember your business in the future. Therefore we observe simplicity in everything we Design and Print. Secondly we look at scalability. Yes, something we can always develop on should you to us again with an extension of your brand. It’s always good to have a design which can be scaled up or down should the client deem it best.